Change the World With Social Media


Social media savvy can certainly help you grow your business by reaching your target consumer, but nonprofits also have to get comfortable using this set of tools. E-mails, blogs, Facebook and Twitter are all tools that build relationships, and these relationships are key to driving change in a nonprofit world. In order to engage people in your mission, you have to open the door for two-way conversations about social issues, politics, community activities and more. Check out Beth Canter and Allison Fine’s new book The Networked Nonprofit: Using Social Media to Power Social Networks for Change


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